Summary:
In this Founders Club interview, Leigh Steinberg, a legendary sports agent and author of the book “The Agent: My 40-Year Career Making Deals and Changing the Game,” teaches you how to negotiate.
Steinberg shares his wisdom on topics such as how to read people, understand their motivations, what makes a good negotiator, and more. This video is perfect for entrepreneurs and business owners who want to learn how to get better deals in their professional lives.
Do not miss this one. Enjoy!
Key Takeaways:
00:00 β Leigh’s background information
01:25 β How Leigh got into the sports agent game
04:05 β How Leigh built a massive business from humble beginnings
06:15 β Why Leigh is known as the real-life “Jerry Maguire”
08:20 β How Leigh separates himself from the competition
11:10 β How to attract top-tier clients
16:20 β How to navigate high-pressure negotiations
22:40 β The power of silence in a negotiation
25:20 β How to avoid splitting the difference in negotiation
27:43 β Why core values are essential in life and business
30:28 β How Leigh overcame his addiction to alcohol
35:25 β Leigh’s advice for the next generation to become successful
Quotes:
βDonβt push a losing argument to the end, if youβre making a series of points on an issue and the other side is completely resistant to it, donβt force them into locking in.β
βYouβve got to have resilience and realize there can be a light at the end of an incredibly dark tunnelβ
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To Your Success,
Oliver Graf 4 Time Inc 500 Entrepreneur