Summary:

In this Founders Club interview, Leigh Steinberg, a legendary sports agent and author of the book “The Agent: My 40-Year Career Making Deals and Changing the Game,” teaches you how to negotiate.

Steinberg shares his wisdom on topics such as how to read people, understand their motivations, what makes a good negotiator, and more. This video is perfect for entrepreneurs and business owners who want to learn how to get better deals in their professional lives.

Do not miss this one. Enjoy!

Key Takeaways:

00:00 – Leigh’s background information

01:25 – How Leigh got into the sports agent game

04:05 – How Leigh built a massive business from humble beginnings

06:15 – Why Leigh is known as the real-life “Jerry Maguire”

08:20 – How Leigh separates himself from the competition

11:10 – How to attract top-tier clients

16:20 – How to navigate high-pressure negotiations

22:40 – The power of silence in a negotiation

25:20 – How to avoid splitting the difference in negotiation

27:43 – Why core values are essential in life and business

30:28 – How Leigh overcame his addiction to alcohol

35:25 – Leigh’s advice for the next generation to become successful

Quotes:

β€œDon’t push a losing argument to the end, if you’re making a series of points on an issue and the other side is completely resistant to it, don’t force them into locking in.”

β€œYou’ve got to have resilience and realize there can be a light at the end of an incredibly dark tunnel”

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Big Thanks To Our Sponsors:

Open Escrow – http://www.OpenEscrowNow.com​​

Sweet Assist – http://www.SweetAssist.com​​

Big Block Realty – http://www.BigBlockRealty.com​​

Closing Table Mastermind – http://www.ClosingTableMastermind.com​​

We Lease – http://www.WeLeaseUSA.com​​

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To Your Success,

Oliver Graf 4 Time Inc 500 Entrepreneur

Host of Founders Club Real Estate Podcast